Innovation for Media Content Creation: Tools and Strategies for Delivering Successful Content

ISBN-13: 9781604271041 / Angielski / Twarda / 2015 / 264 str.

Marlon Quintero

Opis

This one-of-a-kind and well-organized, step-by-step guide for executives and creative professionals presents a fresh approach to the strategic, logistic, creative, and managerial aspects of media content and television programming development. It provides the framework and tools needed to deliver innovative, creative content successfully and consistently in today's multi-platform television landscape.