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Patented in 1917, Piggly Wiggly was by far the most influential self-service store of the early twentieth century. Before 1940 it was the only self-service chain with a national distribution network, but it was neither the first nor the only version. Beyond Piggly Wiggly reveals the importance of Piggly Wiggly in the invention of self-service and goes beyond the history of a single firm to explore the role of small business entrepreneurs who invented the first self-service stores in a grassroots social process. During the 1920s and 1930s a minority of enterprising grocers experimented with...

The antebellum South has been drawn largely as a map of contrasting extremes--a vast agrarian landscape punctuated by a few major cities. Small towns have either been viewed as sleepy villages that reflected the countryside or dismissed as urban microcosms. In Constructing Townscapes, however, the small town emerges from obscurity to reveal its distinctive and influential role in the southern landscape.
Using existing architectural evidence as well as photographs, maps, diaries, letters, and newspapers, Lisa Tolbert shows how residents of four county seats in antebellum Middle...

Patented in 1917, Piggly Wiggly was by far the most influential self-service store of the early twentieth century. Before 1940 it was the only self-service chain with a national distribution network, but it was neither the first nor the only version. Beyond Piggly Wiggly reveals the importance of Piggly Wiggly in the invention of self-service and goes beyond the history of a single firm to explore the role of small business entrepreneurs who invented the first self-service stores in a grassroots social process. During the 1920s and 1930s a minority of enterprising grocers experimented with...