True Storytelling: Seven Principles for an Ethical and Sustainable Change-Management Strategy

ISBN-13: 9780367549275 / Angielski / Miękka / 2020 / 155 str.

Jens Larsen; David M. Boje; Lena Bruun

Opis

True Storytelling is a new method on how to study, plan, facilitate, implement and evaluate ethical, sustainable changes. Combining practical cases, interviews, and theory, it is valuable reading for researchers and students at master level, and leaders in charge of ethical and sustainable changes.

Spis treści

Introduction: What is True Storytelling? 1.Principle One - You yourself must be true and prepare the energy and effort for a sustainable future 2. Principle Two - True storytelling, making room by respecting the stories already there 3. Principle Three - You must create stories with a clear plot creating direction and help people prioritize 4. Principle Four - You must have timing 5. Principle Five - You must be able to help stories on their way and be open to experiment 6. Principle Six - You must consider staging including scenography and artefacts 7. Principle Seven - Reflecting: You must reflect on the stories and how they create value 8. Anti Tools for Working with the True Storytelling Principles