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Style matters. Television relies on style-setting, lighting, videography, editing, and so on-to set moods, hail viewers, construct meanings, build narratives, sell products, and shape information. Yet, to date, style has been the most understudied aspect of the medium. In this book, Jeremy G. Butler examines the meanings behind television's stylstic conventions.

Television Style dissects how style signifies and what significance it has had in specific television contexts. Using hundreds of frame captures from television programs, Television Style dares to...

Style matters. Television relies on style-setting, lighting, videography, editing, and so on-to set moods, hail viewers, construct meanings, build narratives, sell products, and shape information. Yet, to date, style has been the most understudied aspect of the medium. In this book, Jeremy G. Butler examines the meanings behind television's stylstic conventions.

Television Style dissects how style signifies and what significance it has had in specific television contexts. Using hundreds of frame captures from television programs, Television Style dares to...

In this new Routledge Television Guidebook, Butler analyzes the sitcom's position as a major media artefact within American culture and will provide a historical overview of the genre as it has evolved in the US. Butler examines discourses of gender, race, ethnicity, class, and sexual orientation that are ever always at the core of humor in our culture and interprets how those discourses are embedded in television's relatively rigid narrative structures. The book is organized around the sub-genres through which the sitcom has cycled: for example, the rural sitcom, the workplace sitcom, the...

In this new Routledge Television Guidebook, Butler analyzes the sitcom's position as a major media artefact within American culture and will provide a historical overview of the genre as it has evolved in the US. Butler examines discourses of gender, race, ethnicity, class, and sexual orientation that are ever always at the core of humor in our culture and interprets how those discourses are embedded in television's relatively rigid narrative structures. The book is organized around the sub-genres through which the sitcom has cycled: for example, the rural sitcom, the workplace sitcom, the...