ISBN-13: 9780814436967 / Angielski / Miękka / 2011 / 224 str.
Imagine the benefits to be gained from a pool of employees who act as though they own the business: greater motivation, increased productivity, and a supercharged desire to succeed. As a young entrepreneur who turned a small PR business into a highly successful, international communications firm, Jennifer Prosek has experienced firsthand the power of instilling an "owner's mind-set" in every employee. In "Army of Entrepreneurs," Prosek presents an easy-to-follow action plan any company--large or small--can use to build a workforce dedicated to generating new business, creating new products and services, and sustaining growth. Filled with inspiring examples, the book shows readers how to: - Motivate, train and reward their employees - Provide everyone from interns to executives with the skills and support they need - Refresh and evaluate the program over time for continuous results Great businesses aren't built by a single leader or rainmaker. This book shows how to transform any workforce into a profit-generating army and reap the rewards.