ISBN-13: 9781856177177 / Angielski / Miękka / 2009 / 284 str.
ISBN-13: 9781856177177 / Angielski / Miękka / 2009 / 284 str.
Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing.