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As China looks to reinvigorate its soft power by drawing on the creative inputs of foreign media producers and technical expertise, this book explores how and why creative workers are moving to the Mainland from East Asia, and how they are navigating the challenges of producing creative and critical content in a politically constrained environment.

Now updated in a second edition, this comprehensive and theoretically rich overview of global media production and reception analyses the subject through seven core concepts - technology, power, economics, geography, institutions, culture and policy - and draws insight from a range of interdisciplinary perspectives.