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Why do humans hold onto traditions? Many pundits predicted that modernization and the rise of a mass culture would displace traditions, especially in America, but cultural practices still bear out the importance of rituals and customs in the development of identity, heritage, and community. In Explaining Traditions: Folk Behavior in Modern Culture, Simon J. Bronner discusses the underlying reasons for the continuing significance of traditions, delving into their social and psychological roles in everyday life, from old-time crafts to folk creativity on the Internet. Challenging...

Few regions have had as energetic and influential a promoter as Henry W. Shoemaker (1880-1958), who devoted his life's work to preserving Pennsylvania's cultural and natural heritage. His memory lives on in the legends he helped promote, such as that of the Indian princess "Nita-Nee," for whom Central Pennsylvania's Nittany Mountain is supposedly named. He was also instrumental in creating Pennsylvania's noted system of parks and forests and the Pennsylvania Historical and Museum Commission. In his own day, Shoemaker was a controversial figure, talked about for his immense wealth, powerful...

Folklore: The Basics is an engaging guide to the practice and interpretation of folklore. Taking examples from around the world, it explores the role of folklore in expressing fundamental human needs, desires, and anxieties that often are often not revealed through other means. Providing a clear framework for approaching the study of folklore, it introduces the reader to methodologies for identifying, documenting, interpreting and applying key information about folklore and its relevance to modern life. From the Brothers Grimm to Internet Memes, it addresses such topics as:

From their beginnings, campuses emerged as hotbeds of traditions and folklore. American college students inhabit a culture with its own slang, stories, humor, beliefs, rituals, and pranks. Simon J. Bronner takes a long, engaging look at American campus life and how it is shaped by students and at the same time shapes the values of all who pass through it. The archetypes of absent-minded profs, fumbling jocks, and curve-setting dweebs are the stuff of legend and humor, along with the all-nighters, tailgating parties, and initiations that mark campus tradition--and student identities....

Take this test. You think today s sensitive, caring man is: (a) a myth, (b) an oxymoron, or (c) a moron. No matter whether you laugh at this bit of folk humor, its wide circulation bespeaks a modern predicament for American men.

Men s "manly" traditions have been shaken in an age of "sensitivity." Some observers have even referred to a crisis of masculinity for a new generation of boys. In Manly Traditions, established scholars in the fields of folklore, men s studies, and gender studies identify the folkloric roots of what it means to be a man in America. In a lively volume they...