wyszukanych pozycji: 22
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The Practice of the Meal: Food, Families and the Market Place
ISBN: 9781138817685 / Angielski / Twarda / 2016 / 252 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Reflecting a growing interest in consumption practices, and particularly relating to food, this cross disciplinary volume brings together diverse perspectives on our (often taken for granted) domestic mealtimes. By unpacking the meal as a set of practices - acquisition, appropriation, appreciation and disposal - it shows the role of the market in such processes by looking at how consumers make sense of marketplace discourses, whether this is how brand discourses influence shopping habits, or how consumers interact with the various spaces of the market. Revealing food consumption through... Reflecting a growing interest in consumption practices, and particularly relating to food, this cross disciplinary volume brings together diverse p... |
cena:
813,07 |
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Branded Lives: The Production and Consumption of Meaning at Work
ISBN: 9780857936226 / Angielski / Miękka / 2013 / 224 str. Termin realizacji zamówienia: ok. 30 dni roboczych. Branded Lives explores the increasingly popular concept of employee branding as a new form of employment relationship based on brand representation. In doing so it examines the ways in which the production and consumption of meaning at work are increasingly mediated by the brand. This insightful collection draws on qualitative empirical studies in a range of contexts to include services, retail and manufacturing organizations. The contributors explore the nuances of employee branding from various disciplinary standpoints such as: organization studies, marketing, human resource management and...
Branded Lives explores the increasingly popular concept of employee branding as a new form of employment relationship based on brand representation. I...
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cena:
191,66 |