Wyniki wyszukiwania:

This title includes a number of Open Access chapters.

Mass communication is the academic study of the various means by which individuals and entities communicate information to large audiences at the same time. Mass communication channels include newspaper and magazine publishing, radio, television, film, and the Internet. Mass Communication: Issues, Perspectives and Techniques addresses pressing concerns in the field today. The book discusses communicating information to the public about emergency procedures in the face of disasters and emergencies and the media's role in public...

Journalism: Theory and Practice presents a short history of journalism and focuses on the many important issues facing the media today, including bridging the divide between science and journalism; issues in and public perception of war reporting; the ethics and procedures of media coverage of natural disasters; the current difficulties facing U.S. newspapers; an in-depth analysis of how news organizations report new medical treatments, tests, products, and procedures; and more. The book also includes a history of and tribute to Edward R. Murrow, a pioneer in the field of television news...