Counterfeiting in the Luxury Industry : The True Costs of Counterfeit Goods

ISBN-13: 9783639175233 / Angielski / Miękka / 2009 / 128 str.

Claudia Gessler

Opis

In 1998, the FBI predicted counterfeiting to become the crime of the 21st century . Ten years later, that prophecy is being dramatically vindicated. The reality is that counterfeiting, generally perceived by society as a victimless crime with fakes simply constituting a cheap alternative purchase, is far from harmless. Trade in counterfeit goods, viewed by criminals as having a low risk of prosecution with light penalties relative to the large profits to be made, is a lucrative and growing area. The rise of modern technologies and the globalization of business have enabled counterfeiters to operate on a global scale, churning out virtually indistinguishable copies of authentic products. It is not only damaging legitimate businesses and their coveted brands but it is also having a negative impact on society at large and the global economy. Based on Gessler s professional experience and on first-hand interviews with industry insiders, victims and authorities, this book uncovers the shocking consequences of the seemingly harmless counterfeiting industry, including health and safety hazards, organized crime, child labor and tax evasion.

O autorze

With a master degree from Vienna University of Economics and Columbia University, Claudia Gessler heads the Online Brand Protection Team and guides the anti-counterfeiting efforts for one of the world s leading luxury watch brands. Gessler s exposure to the dangers of counterfeiting has turned her into the industry expert she is today.