Economics for Business

ISBN-13: 9781352008210 / Angielski / Miękka / 2020 / 520 str.

Chris Mulhearn; Howard Vane

Opis

Written specifically for non-specialists, this textbook provides a rigorous and engaging introduction to economics in the context of the business world.

Spis treści

1. Economics and business 2. The market 3. The firm 4. Firms' costs and revenues 5. Market concentration and power 6. Business and government 7. Factor markets 8. The macroeconomy, macroeconomic policy and business 9. Unemployment: causes and cures 10. Inflation: causes and cures 11. Economic growth and business cycles 12. Stabilizing the economy 13. International trade 14. The balance of payments and exchange rates 15. Globalization.

O autorze

Chris Mulhearn is Reader in Economics at the Liverpool Business School at Liverpool John Moores University, UK.

Howard R. Vane is Emeritus Professor of Economics at the Liverpool Business School at Liverpool John Moores University, UK.