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This book focuses on the key actors in a referendum (the political elites/ parties, the media and citizens) and is centred around themes such as campaign style, campaign effects, electoral mobilization and turnout, as well as vote choice. The contributors consider the impact and importance of referendum campaigns.

This book focuses on the key actors in a referendum (the political elites/ parties, the media and citizens) and is centred around themes such as campaign style, campaign effects, electoral mobilization and turnout, as well as vote choice. The contributors consider the impact and importance of referendum campaigns.

Mbunya Francis Nkemnyi holds a Master of Science degree in Advance Studies in Human Ecology from the Vlije University Brussel, Belgium. He was born and raised in the South West Region of Cameroon, where he studied and obtained his Bachelor of Sciences degree in Botany from the University of Buea in 2007. He immediately opted to practice conservation biology with the Environment and Rural Development Foundation (ERuDeF) Cameroon and has been actively involved in the conservation of great apes in the Lebialem-Mone Forest Landscape, Western Cameroon since 2007. His interest and capabilities are...