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"In a world where short-term thinking has taken hold for too many managers and investors, Value Creation Thinking provides a much needed perspective on the key drivers of long-term value. Madden unites the fundamentals of financial valuation with a unique emphasis on corporate purpose, culture, and knowledge. Based on decades of research and practice, Value Creation Thinking sheds light on enduring sources of competitive advantage and exposes how traditional business thinking and accounting practices often distract managers and investors from sustained performance. By speaking the language of...

"This fine book is a down-to-earth primer on what every businessperson in a dynamic economy needs to know about modern knowledge in economics, psychology, and philosophy."
- Edmund Phelps
Columbia University
Nobel Laureate in Economics
Learning how to see through the complexity of business problems is of great consequence. The four core beliefs introduced in this book have been distilled from economics, neuroscience, psychology, and philosophy. They have proven to facilitate breakthrough thinking, guide continuous improvement, and shape wealth-creating strategies. Used...

Wealth creation insights by the creator of the company life-cycle framework known as the CFROI valuation model.

Investors searching for companies whose future profitability will far exceed that implied in current stock prices, those in business making decisions to improve company performance, and politicians crafting legislation-all use some form of a wealth creation framework.

In this book, author Bartley Madden addresses how to think about the complex dynamics in generating wealth and the practical benefits to be gained from upgrading one's wealth creation framework. Throughout...