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The increasing availability of data has transformed the way sports are played, promoted and managed. This is the first textbook to explain how the big data revolution is having a profound influence across the sport industry, demonstrating how sport managers and business professionals can use analytical techniques to improve their professional practice.

While other sports analytics books have focused on player performance data, this book shows how analytics can be applied to every functional area of sport business, from marketing and event management to finance and legal services....

In midcentury America, the public opinion polling enterprise faced a crisis of legitimacy. Every major polling firm predicted a win for Thomas Dewey over Harry Truman in the 1948 presidential election--and of course they all got it wrong. This failure generated considerable criticisms of polling and pollsters were forced to defend their craft, the quantitative analysis of public sentiment.

Pathways to Polling argues that early political pollsters, market researchers, and academic and government survey researchers were entrepreneurial figures who interacted through a broad...

WHY PLAY THE HIGH STAKES GAME OF SCHOOL?

-In this must-read book, Robert Fried shows us that playing the game of school day after day is an intolerable waste of time, and while we are told it will lead to a decent paying job, it actually stupefies us for life's challenges--including being a decent citizen. He shows why we simply cannot keep doing this to our intellectually feisty youngsters, or to their teachers. Fried has it right in theory and detail, and he shows us, in his lively, poignant, often funny stories from the field, how teachers, parents, and, yes, kids, too, can...

Take a deep abdominal breath. That's the prescription from leading stress and anxiety treatment expert Robert Fried. This straightforward self-improvement guide shows you how to take advantage of several easy breathing techniques and exercises to effectively reduce stress--the most common health complaint in North America--as well as many other health problems. Dr. Fried presents simple breathing exercises anyone can do, any time--at your desk or in bed as you're dropping off to...