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When we discuss accelerating top line growth and maximizing profitability, we often consider hiring more people, cutting expenses, or raising prices. What we should be doing is looking at different ways to effectively utilize what we already have. Rather than hiring new people, we need to improve the performance of our current employees. As an alternative to cutting costs, we need better invest the money we already spend. Instead of raising prices, identify ideal customers to market and sell to.

This book will discuss strategies on how to do all of these things and more. The author...

The biggest danger for beginning teachers is to teach as they were taught. In order to create teaching identities capable of resisting the mind-numbing orthodoxies of the mass-schooling machine, beginning teachers need to interrogate the theories and practices that have shaped them as teachers.

Raging against the Mass-Schooling Machine is a compelling autoethnographic account of one beginning teacher's struggle to transform his future teaching identity by unpacking the bruising encounters that shaped him as a student. This is a must-read book for all teachers...

An excellent way to learn Japanese, A Japanese Reader is designed for the foreign student of the the Japanese who is interested in attaining and developing proficiency in reading Japanese, the style of which is in current use in books, magazines, and newspapers in Japan. It also includes authentic excerpts from works by 20th-century Japanese masters Mishima, Akutagawa, Kawabata, and others.

Although, A Japanese Reader supposes some acquaintance with the spoken Japanese language, it...

A Frequency Dictionary of Persian is an invaluable tool for all learners of Persian, providing a list of the 5,000 most frequently used words in the language.

Based on a 150 million word corpus of written and spoken Persian texts from the Iranian world, the dictionary provides the user with a detailed frequency based list plus alphabetical and part-of-speech indices.

All entries feature the English equivalent, and an example of use in context. The dictionary also features thematically based lists of frequently used words on a variety of topics. Also...