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While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. As a result, leaders ask, -Where will the next big idea come from?- In response, they allocate significant resources for innovation; however the source of creative inspiration has remained a mystery.

Science has shown that it's possible to create conditions under which the mind is more prepared to have insights, or -a-ha moments.- In this fascinating book, Andrew Razeghi examines the...

It's supposed to look like a hockey stick: up and to the right. Growth curves of runaway hits are even more dramatic-akin to field hockey sticks-quick start, short dip, followed by an immediate near-vertical climb in a northeasterly direction. It's a beautiful thing. The problem with growth curves is that they're like footprints in the sand. You can only see them in hindsight. To make matters more difficult, innovation is a non-linear business. Success does not come in the form of a straight line. As Woody Allen suggests, "If you want to make God laugh, tell him about your plans." In the...