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Rheology: Concepts, Methods and Applications, Third Edition provides a thorough historical and theoretical grounding in the field, and introduces rheology as the method of solving many practical problems in materials science and engineering. The book is practical and relevant for industry, but is also consistent with rheology courses in academia, making it relevant to both academics and accomplished rheologists in industry.

The first four chapters discuss various aspects of theoretical rheology and, through examples from numerous studies, show how particular theories, models,...

The pursuit of the golden balance between oversimplification and overload with theory has always been the primary goal of every author of book on rheology. Rheology. Concepts, Methods, and Applications, 2nd Ed. is a tool for chemists and chemical engineers to solve many practical problems. They have to learn what to measure, how to measure, and what to do with the data. But, the learning process should not take users away from their major goals, such as manufacturing quality products, developing new materials, analysis of material durability.

In the book various aspects of...