Engaging Service

ISBN-13: 9780578044880 / Angielski / Miękka / 2009 / 116 str.

Bryan Williams (University of Leicester Leicester UK)

Opis

This book will focus on how to go beyond merely serving customers. It will clearly explain how to engage every customer and create memorable experiences. All 22 chapters have been written with one primary goal in mind. That goal is to give practical and relevant information that can be applied immediately. Each of the 22 chapters ends with a powerful activity that is designed to help reinforce the chapters key points.