ISBN-13: 9781032161587 / Angielski / Twarda / 2022 / 444 str.
ISBN-13: 9781032161587 / Angielski / Twarda / 2022 / 444 str.
eMarketing, 9th edition, equips students with the solid foundation in digital marketing required to excel in practice and "think like a marketer". Highly regarded and comprehensive, this textbook is core reading for undergraduate students studying Digital Marketing and Digital Business.