Ekonomia i biznes

Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade -- and in a new epilogue chart its chaotic aftermath.

With The E-Myth Contractor, Michael E. Gerber launches a series of books that apply the E-Myth to specific types of small businesses. The first is aimed at contractors.

This book reveals a radical new mind-set that will free contractors from the tyranny of an unprofitable, unproductive routine. With specific tips on topics as crucial as planning, money and personnel management, The E-Myth Contractor teaches readers how to:

• Implement the ingenious turnkey system of management--a means of creating a business prototype that reflects the business owner's...

Dreaming is easy. Making it happen is hard. With a fresh perspective, Carol Lloyd motivates the person searching for two things: the creative life and a life of sanity, happiness and financial solvency. Creating a Life Worth Living is for the hundreds of thousands of people who bought Julia Cameron's The Artist's Way, but who are looking for more down-to-earth solutions and concrete tasks for achieving their goals.

Creating a Life Worth Living helps the reader search memory for inspiration, understand his or her individual artistic profile, explore...

With dozens of examples, many of them new, and useful tips for writing as well as faster on a computer, Writing That Works will show you how to improve anything you write:

• Presentations that move ideas and action
• Memos and letters that get things done
• Plans...

Make the best impression at work -- on Mars or Venus.

John Gray, who changed the way people view gender differences with his #1 international bestseller Men Are from Mars, Women Are from Venus, now brings his insights to the business world.

In How to Get What You Want at Work, Gray analyzes the ways men and women misunderstand and misinterpret each other in the workplace, and he offers practical advice on reducing unnecessary conflict and frustration.

How to Get What You Want at Work will:

• Increase your performance by giving you...

The time when "fashion" was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely explores this seminal change, laying bare all aspects of the fashion industry from manufacturing, retailing, anmd licensing to image making and financing. Here as well are fascinating...

Does a secure financial life seem to difficult to imagine let alone achieve? Does wealth strike you as an impossible dream? Whether you're living from paycheck to paycheck, or simply confused by the world of stocks, bonds, and brokers, it's never too late to change your situation. All you need is a little help.

By spending just ten to fifteen minutes a day with this immensely helpful book, you'll discover that financial security is just steps away. Filled with the wisdom and advice of a seasoned expert, this year-old program for success shows you how to:

• change...

Are you tired of the way you're living? Are you fed up with everyone trying to take your most valuable possessions--your money and assets--away? Are you sick of having creditors, the IRS, or a vindictive ex-spouse nipping at your heels? If only you could disappear without a trace...if only you could resurface in some exotic foreign place with a whole new identity and a brand-spanking new life.

And on the other side, how would you like to track down that ex (and his assets) who owes you...

As clear, concise, and concrete as its subject, Patrick Riley's The One-Page Proposal promises to be the definitive business guide to getting your best ideas fully understood in the least amount of time.

Today more than ever, business decisions are made on the fly first impressions can make all the difference. Now, in the first book of its kind, successful entrepreneur Patrick Riley shows you how to boil all the elements of your business proposal into one persuasive page magnify your business potential in the process.

John Wood discovered his passion, his greatest success, and his life's work not at business school or helping lead Microsoft's charge into Asia in the 1990s but on a soul-searching trip to the Himalayas. He made the difficult decision to walk away from his lucrative career to create Room to Read, a nonprofit organization that promotes education across the developing world. By the end of 2007, the organization will have established over 5,000 libraries and 400 schools, and awarded long-term scholarships to more than 3,000 girls, giving more than one million children the lifelong gift of...

Do you avoid interacting with some employees because you hate the dreaded confrontations that often follow?

Do you have some great employees you really cannot afford to lose?

Do you secretly wish you could be more in control but don't know where to start?

Managing people is harder and more high-pressure today than ever before. There's no room for downtime, waste, or inefficiency. You have to do more with less. And employees have become high maintenance. Not only are they more likely to disagree openly and...

PBS financial expert Jonathan D. Pond has helped millions of Americans get their personal finances in order. If you're worried about the state of your retirement, he'll show you:

• Why not to believe the scary misinformation put forth by the media and the finance industry
• How you can get yourself in shape for retirement, regardless of your salary level or how early you started saving
• Why taking your Social Security distributions at the earliest possible age may not be the best move
• And much more

You get sick; you go to your doctor. Too bad. Because medicine isn't an industry, it's practically witchcraft. Despite the growth of big pharma, HMOs, and hospital chains, medicine remains the isolated work of individual doctors--and the system is going broke fast.

So why is Andy Kessler--the man who told you outrageous stories of Wall Street analysts gone bad in Wall Street Meat and tales from inside a hedge fund in Running Money--poking around medicine for the next big wave of technology?

It's because he smells change coming. Heart attacks, strokes, and...

As the host of Fox News Channel's Your World with Neil Cavuto and Cavuto on Business, Neil Cavuto reports on today's most influential business leaders and newsmakers. His great talent is to get beneath the issues, connecting people to the events that define them and changing the way that Americans think about their money. Ending each show with a provocative, insightful commentary, Cavuto stirs people to see the world in a new light, calling on them to think beyond the stories at hand and challenging people to reevaluate the world that they live in.

In Your Money...

Filling your ranks with exceptional employees has never been more important--or more challenging. Hiring People, a comprehensive and essential resource for any manager on the run, shows you how.

Learn to:

• Attract, find, and retain top performers
• Conduct an effective talent search
• Get the most out of interviews
• Craft an irresistible offer
• Use recruiters effectively
• Build a referral network you can depend on

The Collins Best Practices guides offer new and seasoned managers the essential information they need to...

Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality--and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true--whether that dream is to appear on reality television, to showcase your catering skills on The Martha Stewart Show, to promote your flower shop on a local morning show, or to launch a thousand different TV-centered personal or professional goals. Starring You outlines...

Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime?

These may not sound like typical questions for an econo-mist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life--from cheating and crime to sports and child-rearing--and whose conclusions turn conventional wisdom on its head....