Yaverbaum, Eric

Eric Yaverbaum is president of an award-winning New York City public relations firm whose clients include some of the worldbs best-known corporations and brands. He is the author of the bestselling books I'll Get Back To You and Public Relations Kit For Dummies. Yaverbaum lectures frequently to business and professional organizations worldwide and is a popular guest on radio and television programs. He has been written about in such publications as USA Today, Fortune, and the New York Times. He is a member of the Public Relations Society of America and the Yo...