Andrew Wernick is Professor of Cultural Studies and Sociology at Trent University, Ontario, Canada. He is Director of the Center for the Study of Theory, Culture and Politics, and Director of the Graduate Program in Methodologies for the Study of Western History and Culture. His publications include Promotional Culture (1991), Shadow of Spirit: Religion and Postmodernism (with P Berry, 1993) and Images of Ageing (with M Featherstone, 1994).