Stephanie Weaver is a consultant to commercial and non-profit organizations on marketing, branding, and the customer experience, and creator of the concept EXPERIENCEologya[. With a background in film and public health, she has spent over fifteen years developing programs, exhibitions, special events, and conducting visitor studies at major museums, including the Chicago Childrenas Museum, Chicago Botanic Garden, and San Diego Zoo. She is principal in the firm Experienceology, which works with businesses to create memorable customer experiences.