George T. Haley (PhD, University of Texas at Austin) is Professor of Marketing and International Business at the University of New Haven in the USA. Active in managerial development, he is a public speaker and consultant for corporate executives and government policy-makers worldwide, offering his expertise on Asian and other emerging economies, technology management and B2B marketing. An award-winning author, he has published more than 90 books, journals articles and research papers and can be contacted at gthaley@asia-pacific.com or tel/fax 212-208-2468.