RUSSELL SIMMONS is the founder or cofounder of numerous successful companies and philanthropic organizations, including Def Jam Records, Phat Farm clothing, the dRush advertising agency, and Rush Philanthropic. NELSON GEORGE is a groundbreaking journalist, cultural critic, novelist, and filmmaker. Among his nine books are Show and Tell, the award-winning Death of Rhythm & Blues, and Hip Hop America, . He can be reached at www.nelsongeorge.com.