<B>David Rynecki</B> is a journalist who has spent most of his career covering business and golf. He has written for CNN, <I>USA Today, Time, T&L Golf, Golf Digest</I>, and <I>Fortune</I>, where he was a senior writer for six years. Rynecki recently started his own company, Blue Heron Partners, which investigates businesses for institutional investors. He has a masters in journalism from Columbia University.