David Rowe is Senior Lecturer in Media and Cultural Studies at the Universty of Newcastle in Australia. He is the co-editor of" Power Play" (1986) and "Sport and Leisure" (1990), and co-author of "Contemporary Australian Television" (1994). He has published on cultural studies, popular culture, sport and leisure studies in a wide range of journals including "Media, Culture and Society", "Cultural Studies", "Leisure Studies" and the "Journal of Sport and Social Issues".