Fred Oliveira is an entrepreneur and designer. After living in Silicon Valley to work with Techcrunch and Edgeio, Fred started Webreakstuff (a design, development and strategy consultancy) to provide services to companies and individuals. These days his main focus is to craft online experiences and help his clients build successful web-based products and services. " " Fred is co-founder of the Web 2.0 Workgroup with Michael Arrington of Techcrunch and Richard MacManus of Read/WriteWeb and a 2005 Google Summer of Code alumni. He is an early technology adopter and frequently blogs and speaks at