Torill Elvira Mortensen is an Associate Professor in the Media Department of Volda University College in Norway and completed her Ph.D. on text-based multi-player games. A founding member of Gamestudies.org (the first peer-reviewed journal on digital games), she is on the board of the Digital Games Research Association (DiGRA), and has published regularly on game studies since 1996. Mortensen is an active gamer, a long-term blogger, teaches public relations and media theory, and studies user relations to new media, mainly through social networking technologies like weblogs and multi-user games...