Kelly McBride is a writer, teacher, and one of the country's leading voices when it comes to media ethics. The world s largest newsrooms, including the New York Times, the Washington Post, CNN, NPR and the BBC, frequently seek her advice for internal decisions and quote her expertise in their stories. On the faculty of the Poynter Institute since 2002, she currently runs the Ethics Department and the Reporting, Writing and Editing Department. She is also the director of Poynter s Sense-Making Project, a Ford Foundation initiative examining the transformation of journalism from a profession for...