About the author... Christopher Malden worked as a technician at University of Oxford Department of Nuclear Physics and at Harwell's National Institute for Research into Nuclear Science during the development of one of the first Helium Bubble Chambers. He later worked as a technical author and technical copywriter. At the beginning of a career in advertising he studied Psychology at University of London's Department of Extra-Mural Studies and went on to work on consumer profiling for use in recruitment of Public Service Workers. As a senior copywriter he produced advertising for a wide range o...