Author Neil Mahoney has 30+ years experience in all areas and at all levels of Marketing-Sales including: * Market Analysis, Strategy & Planning: General Electric Co. * Nat'l. Sales Manager; VP-Marketing: Bausch & Lomb * VP-Group Publisher: ABC Broadcasting * Consumer-Products Director: L. S. Starrett Co. * Author: "Sell Smarter; Not Harder"; "Social Media, Sales, Marketing Alignment"