Loera, Diana

For over 15 years Diana Loera owned and operated a Direct Response media agency in the Midwest. For over 20 years she consulted for clients in the US and abroad regarding infomercials, advertising, direct response and media buying. She has bought millions in direct response (infomercial) advertising, launched and ran successful lead generation campaigns and assisted companies with affiliate marketing programs. She also has written hundreds of scripts for infomercials and call centers in the US and abroad. An avid reader and researcher, she began writing books in 2011 and now spends most of her...