Howard Leventhal, PhD, is the Board of Governors Professor of Health Psychology and member of the Institute for Health and Department of Psychology at Rutgers University. His prior academic positions were at the University of Wisconsin - Madison and Yale University. He is a senior member of the Institute of Medicine of the National Academy of Sciences and a past president of Division 38 of the American Psychological Association (APA). Dr. Leventhal received his PhD in psychology from the University of North Carolina in 1956. He is a fellow of the AAAS, APA, APS, and SBM and has published over