A life long photographer, with an eye for detail, striving for perfection, Andrew has been fortunate enough to build his own studio, using the skills and techniques learnt in ecommerce businesses, engineering and management. Working with numerous models over the years, demonstrated what a diverse skill set exists out there, ranging from the divas to the truly amazing. Frustrated by this diversity, Andrew decided to do something about it and write a book that would help models, from the wannabee, to the newby and the more experienced, improve their skills and make more of themselves.