Steven Howard is a leading marketing strategist, positioning specialist, consultant, and author whose stellar marketing and sales career in Asia, Australia, and the USA has covered a wide variety of fields, ranging from consumer electronics to publishing and from a national airline to personal financial products. Founder of Howard Marketing Services, he has consulted to companies in the financial services, education, industrial products, consumer products, restaurants, petroleum, publishing, and hospitality fields. In 2014 he was named to a list of the Global Top 100 SEO Copywriters. He is the...