Heiser, Larry

Like most who have penned a book on sales Larry Heiser is an award winning, record breaking sales consultant. Along with being an author, sales instructor, curriculum designer, business consultant, subject matter expert and performance coach Larry continues to sell to customers at the retail level as an auto-broker in Portland, Oregon which keeps his perspective more up-to-date and relevant. While he has had impressive success, readers should know that for more than 30 years Larry's focus has been on improving performance. "I have lived my professional life with an overwhelming compulsion to g...