Rupert Hart has has over 2 decades of experience in advising companies on recession strategy, covering marketing, product development and financing. As an operating manager and marketing executive, he headed up product marketing for a subsidiary of Mazda Corporation, was active in management at E*Trade, and in venture-funded startups. He has consulted to Jaguar Cars, IDEO Product Design and Finnish giant Outokumpu Copper among others. Additionally he was a consultant at Bain & Co. He has appeared on BBC's Business Breakfast and in the International Herald Tribune. He holds an MBA from INSEAD,