Dr. Joe Hair is Founder and Senior Scholar of the Doctoral Degree in Business Administration, Coles College, Kennesaw State University, USA. He previously held the Copeland Endowed Chair of Entrepreneurship and was Director, Entrepreneurship Institute, Ourso College of Business Administration, Louisiana State University. He has authored over 40 books, including "Multivariate Data Analysis", Prentice-Hall, 7th edition, 2010 (cited 22,000+ times); "Marketing", South-Western Publishing Company, 12th edition 2012; "Essentials of Business Research Methods", M.E. Sharpe, 2011; "Research Methods for