Aviva Goldfarb is a mother of two and the author and founder of The Six O'Clock Scramble(r), an online weekly menu planner and cookbook (St. Martin's Press, 2006), and is author of the cookbook, "SOS! The Six O'Clock Scramble to the Rescue: Earth Friendly, Kid-Pleasing Meals for Busy Families" (St. Martin's Press, 2010).