Born in New York, Naomi Goldblum was originally educated in mathematics at the Yeshiva University. She later moved to Israel where, at the Hebrew University, she extended her interests to the field of psychology. Her doctorate was entitled 'A psycholinguistic study of the metaphor'. Naomi Goldblum is now a lecturer in psychology at Bar-Ilan University, where she specialises in cognitive psychology, in particular psycholinguistics and the processes involved in creative endeavours.