DAN GOLDBERG is a trainer, coach, keynote speaker, entrepreneur, and marketer. Founder and former owner of the For Eyes optical chain, he has been featured in Newsweek, Business Week, Investor's Business Daily, and many other publications. He is Adjunct Professor at the Fox School of Business, Temple University; a Director and Senior Fellow at the Institute for Effective Leadership; and President of Dan Goldberg Consulting, L.L.C.