Bruce B. Frey, PhD, is an award-winning teacher and scholar at the University of Kansas. His areas of research include classroom assessment and instrument development. Dr. Frey is the author of "Modern Classroom Assessment" and "100 Questions (and Answers) About Tests and Measurement", both published by SAGE, and "Statistics Hacks", published by O Reilly. He also is the co-editor of SAGE s "Encyclopedia of Research Design".