Frank Fiore is a business expert and accomplished author of seven e-business books: "The 2005 Shopping Directory for Dummies," "The Complete Idiot's Guide to Starting an Online Business," "eMarketing Strategies," "Successful Affiliate Marketing for Merchants," "TechTV's Starting an Online Business," "How To Succeed" "in Sales Using Today's Technology," and "Dr. Livingston's Online Shopping Safari Guidebook," He has written numerous columns on e-business and has appeared on numerous radio and TV shows discussing e-business and the future of e-commerce. He is an assistant professor at Western In...