Steve Clarke is Professor of Information Systems at the University of Hull (UK). He has extensive experience in management systems and information systems consultancy and research, focusing primarily on the identification and satisfaction of user needs and issues connected with knowledge management. His research interests include: social theory and information systems practice; strategic planning; and the impact of user involvement in the development of management systems. Professor Clarke is the co-editor of two books "Socio-Technical and Human Cognition Elements of Information Systems," 2003...