North Pole Marketing is John Chilson's third book on the subjects of marketing, fulfillment and customer service. His first book, Circulation for Fun and Profit, was published by FOLIO: The Magazine. Copies were sold in South Africa, Germany, India and all around the world. It was also translated into Swedish.
John's second book, Circulation Management's Guide to Basic Circulation, was written at the request of the publisher and American Business Media and sold with their endorsement.
John Chilson has over twenty-five years of broad in-depth experience in all areas of Ma...