Bolland, Eric J.

Eric J. Bolland has twenty years of experience in industry, including working as a marketing manager in high technology firms. He is currently an adjunct professor at Cardinal Stritch University, and has taught at the University of Wisconsin, Madison, School of Business, as a lecturer. In addition,
he consults in the field of high technology, and has published numerous articles in refereed journals on the subject.
Charles W. Hofer is the Regents Professor of Strategy and Entrepreneurship at the University of Georgia's Terry College of Business. His numerous writings include Strategic F...