Bennett, Frank W.

The Breathing Organization is the first book by Marketing Strategist Frank Bennett. Driven by a desire to address some of the most common leadership/management issues he ran into in his early consulting years, most of the material in this book came directly from issues he witnessed first-hand with clients. If you are expecting marketing content, see Bennett's other work, this book is purely for those looking to become more effective organizational leaders. For just under ten years, Frank Bennett worked on marketing strategy and brand development projects for companies with marketing budgets in...