Idit H. Ronen-Setter is an experienced couples and family therapist, working with children and their families. Her fields of expertise are curiosity and creativity among children, as facilitators of healthy emotional and cognitive development. The book was created by three people, who all had a major role in the final product: Idit H. Ronen-Setter as the writer, Ruth Ben-Mayor as the translator and Meirav Benedek-Goldstein as the illustrator.